Rules and regulations around data and communication are in a constant state of flux with evolution often necessary to avoid falling foul of new legislation. Recent changes have had a relatively small impact in comparison with General Data Protection Regulation (GDPR). GDPR has created a wealth of uncertainty for marketers on what is required, the impact it will have and what they need to do to ensure compliance.
This 5 minute summary brings you up to speed with:
- The history of data protection and General Data Protection Regulation
- The core principals of GDPR and how to comply
- What this means for marketers, inbound and outbound marketing
- How to ensure web form compliance