Content gating with hundreds of offers across different departments, regions, and verticals, can be challenging. These tips helped Rockwell Automation reduce content gating development costs by 80% and increase conversions by 700%.
While some see GDPR compliance as a chore, others see an opportunity to better engage leads and drive more sales. Take a look at the data governance winners and losers and how the best companies have adapted to the new regulations.
To organizing marketing data, the capturing of leads and collection of lead data needs to be carried out efficiently. However, creating web forms and landing pages can be challenging when you factor in the ever-growing needs of local marketing teams.